The Brief
I designed a landing page for a delivery management platform targeting logistics companies and courier services. The challenge was communicating complex workflow automation in a way that feels simple and trustworthy.
Design Focus
I prioritized visual hierarchy and progressive disclosure—using the hero to hook visitors with the core benefit, then breaking down features into digestible sections. The soft color palette and generous spacing create a sense of reliability, while dashboard previews provide immediate product credibility.
Key Features
Strategic use of social proof (team imagery, testimonials, star ratings), a comparison-based pricing table to guide decision-making, and an FAQ section to preemptively handle objections. Mobile mockups in the hero immediately demonstrate cross-platform functionality.
